Re: Direction of FFXI?
Yeah, you'd be amazed how well a good marketing plan can sell useless junk. There is a product our company considered buying once to sell at our stores. We didn't know at the time it was such a piece of junk, we did great marketing on it though and got a few millions in dollars worth sold (Approx. 2.2 million of that product).
Some time after that is when we got the flood of complaints of it being defective.
So don't judge it by players it gets alone, the true test is it's retention. How many do they keep year after year? Know that and you got how good it really is.
All I can say is with the quantity you see just on this site alone of people abandoning WoW makes me think it's retention isn't that good.
Yeah, you'd be amazed how well a good marketing plan can sell useless junk. There is a product our company considered buying once to sell at our stores. We didn't know at the time it was such a piece of junk, we did great marketing on it though and got a few millions in dollars worth sold (Approx. 2.2 million of that product).
Some time after that is when we got the flood of complaints of it being defective.
So don't judge it by players it gets alone, the true test is it's retention. How many do they keep year after year? Know that and you got how good it really is.
All I can say is with the quantity you see just on this site alone of people abandoning WoW makes me think it's retention isn't that good.
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